our story

aulelei by amber has been a slow burning creative project that came to a head when it's founder fell pregnant & finally slowed down from her busy life working in finance & travelling - for the first time in her 29 years.

she wanted to feel beautiful during her first slow summer spent on the beach & under waterfalls - but couldn't quite find the swimwear that exuded the luxury mermaid vibes she was after.

& so aulelei by amber was born shortly before her son & is now growing rapidly with every new style, colour & gemstone found. we use only the best repurposed fabric, real gemstones, locally found shells & handmade charms to bring you pieces that we hope make you feel your most beautiful too.